About Us

Our Approach

Alimus Capital is an investment firm focused on investing in business services, tech-enabled services, and software businesses in the middle market and lower middle market segment. We partner with exceptional business builders to achieve a bigger vision, while empowering them with our capital, operational support, and executive network.

Alimus leverages its unique network and its ScaleUp toolkit to remove complexity, and drive growth and value and its portfolio companies:

  • We provide operational support in core functions and an executive network to make strategic introductions. Our ScaleUp toolkit is focused on enhancing a solid foundation for the company in the areas of HR/talent, finance, and IT. We drive digital transformation.
  • We accelerate growth through targeted investments in sales and marketing.
  • We aggressively pursue M&A where appropriate to scale the company faster.

Team

Investment Team:

Benjamin Arthur McKee is best known as the bassist for the Grammy award winning band Imagine Dragons.

    BEN MCKEE Investor

    Daniel James Platzman is a film composer and plays drums for the Grammy award winning band Imagine Dragons.

      DANIEL PLATZMAN Investor

      Daniel Wayne Sermon is most famously known as being the guitarist for the band Imagine Dragons.

        WAYNE SERMON Millionaire

          DAN REYNOLDS Billionaire

          Operating Support:

          John Hopper

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          John Hopper

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          John Hopper

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          John Hopper

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          John Hopper

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          John Hopper

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          John Hopper

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          John Hopper

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          Why Us

          Prior Investments*

          Software
          Previous Investing Experience
          Software
          Previous Investing Experience
          IT Training & Staffing
          Previous Investing Experience
          Hospitality
          Previous Investing Experience
          Business Services
          Previous Investing Experience
          B2B Online Training
          Previous Investing Experience
          Software
          Previous Investing Experience
          Education
          Previous Investing Experience
          Software
          Previous Investing Experience
          Hospitality
          Previous Investing Experience
          Food Distribution
          Previous Investing Experience
          Building Materials
          Previous Investing Experience

          *Selected Investments from the team’s prior experience at Goldman Sachs, Gilde Buy Out Partners, and Eden Capital

          Guiding Principles

          Partnership – Trust in a partnership is built and maintained through integrity, respect, reliability, and dependability. We work collaboratively but enjoy heated debates. Nevertheless, we are always tough on the issue but soft on people. It’s a long-term game.

          Growth Mindset – We create value by growing businesses to the next level. We challenge teams to aim higher and think bigger. As a supportive partner, we provide teams with resources, remove complexity, and drive growth.

          Entrepreneurial Courage – We see potential through complexity where others do not. Open-mindedness is required to spot opportunities beyond current market conventions – ones which will flourish in the long run. Then, it takes entrepreneurial courage, relentless energy, and determination to remove the complexity and bring this bold vision to life.

          Meritocracy – Empower Talent and Reward them well – It’s all about talent. The best people, who add the most value, stay where they see perspective and are well rewarded. We empower our team to own the business plan and reward them financially. With that freedom comes responsibility along with clear and concise communication. Such empowerment and agility leads to superior performance.

          Clear Priorities – We focus on issues that matter. We oversee customers, employees, and community commitment. Transparency along with aligned goals and incentives are keys to spending energy on what matters and acting as a partnership.

          Asymmetric Upside with Downside Protection – We focus on investments where we can benefit from asymmetric value-creation opportunities. But we never risk the house to get there and want downside protection. It’s a long-term game. There is always another swing to add value.